Guide
How much to charge for house cleaning
How to price cleaning jobs fairly — hourly vs. flat rate, what to factor in, and how to raise prices without losing clients.
Pricing is where new cleaners lose the most money, usually by charging too little out of fear. The goal is a rate that is fair to the customer and sustainable for you, once you account for supplies, travel, and the physical nature of the work. Here is how to set it.
Choose hourly or flat-rate pricing. Hourly pricing is simplest when you are new and still learning how long jobs take — you are paid for the time you actually work. Flat-rate pricing, based on home size and scope, rewards you for getting faster and is often preferred by customers who want a predictable price. Many cleaners start hourly and switch to flat rates once they know their pace.
Factor in more than just time. Your price needs to cover cleaning supplies and equipment wear, travel and fuel to reach the job, the physical toll of the work, and eventually taxes and insurance. A rate that looks good before those costs can leave very little once they are subtracted, so price for the real cost of doing business.
Understand what moves the price. Larger homes, deep cleans, move-out cleans, homes with pets, and first-time cleans of a home that has not been maintained all take more time and should cost more than routine upkeep of a well-kept home. Always ask a few questions about size, condition, and scope before quoting.
Research local rates. Look at what other cleaners in your area charge and position yourself fairly for the quality you provide. Being the cheapest is rarely a good long-term strategy; being reliable and thorough at a fair price is.
Quote in writing and confirm the scope. Spell out what is included, what costs extra, and the final price before the job. Clear expectations prevent awkward conversations later and protect both you and the customer.
Raise prices with confidence. As your skills, reviews, and demand grow, your rates should too. Give existing clients reasonable notice, tie increases to the value and reliability you provide, and do not be afraid to let go of jobs that are no longer worth your time. Well-run cleaning businesses review pricing regularly rather than staying frozen at their starter rates.
When you are ready for more customers, a free HouseGlow profile lets local homeowners compare your services and request quotes directly.